MOSCOW -- Deep within a Russian television advertisement for a local beer, Klinskoye, lurked a split-second message for another thirst-quencher: Pepsi. An image of Palmolive Fruit Essentials soap was ...
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Distaste for subliminal advertising began in 1957, after James Vicary and Frances Thayer published a study in which they claimed that subliminally presenting the words “Eat popcorn” and “Drink ...
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