Neustar has announced the launch of its Mobile Barcode Clearinghouse Services, which it says will help expand the reach and targeting capabilities of advertisers and enterprises using 2D Barcodes, and ...

Mobile barcodes enable you to share URLs and other information easily. Just ask your friends/coworkers to point their mobile phone cameras to your barcode and the encoded information will magically ...

Mobile barcodes are a compelling way to engage your target audience with meaningful and measurable experiences. This direct-response solution bridges the online and offline worlds, allowing consumers ...

What will be the most popular forms of mobile marketing in 2012? According to a new survey from AT&T, the relatively new tool of mobile barcodes will be among the top mobile marketing strategies, ...

FCO Services, a Trading Fund of the Foreign and Commonwealth Office, has employed 2D mobile barcode technology as part of a recruitment drive. Working with TMP Worldwide,the recruitment communications ...

Mobile marketing is increasingly seen as the primary mechanism for marketers to engage and interact with consumers on a targeted, personal basis. Given the dependency that consumers have on their ...

Mobile interaction with magazines increased dramatically in the second quarter of 2012, with the number of mobile barcodes in magazines alone growing 61 percent to 2,200 codes, according to a new ...

It seems that these days everyone is into barcode scanning from his/her mobile phone. To be fair, barcode scanning from a mobile is nothing new, but it became even more popular with the release of ...