If you bring up innovation at the dinner table, the conversation will likely turn to tech: AI, iPhones, electric vehicles, digital things pioneered in Silicon Valley or Eastern China. Yet tech ...

There’s a hard truth about being the face of innovation for the world’s largest beauty company. It’s not the rigorous travel schedule packed with digital culture and tech shows, such as this week’s ...

Fast Company: What is your background and how did you end up running L’Oreal’s technology incubator? Guive Balooch: I grew up in the Bay Area, and came up in a product development environment with the ...

L’Oréal is giving the hair dryer a long-overdue makeover. “Over the last 100 years, since the first invention of the hair dryer, people have been drying their hair in the same way,” says Guive Balooch ...

Monday - Friday, 08:00 - 11:00 CET | 14:00 - 17:00 HK/SG Barbara Lavernos, L'Oréal's deputy CEO and chief innovation officer, and Guive Balooch, its global managing director for augmented beauty and ...

L’Oréal now calls itself a “beauty tech” company, and Guive Balooch has been driving the transition. “What has been really amazing is for the last hundreds of years in beauty, everything was based on ...