SAN MATEO, CA--(Marketwired - Sep 13, 2016) - EverString, the largest and fastest-growing predictive marketing and predictive sales SaaS company, today announced that it has expanded its partnership ...

In his second week as Marketo’s CEO, Steve Lucas walked away from his first board meeting with a mandate from investors to hire 50 developers, add 100 more salespeople and to “go fast.” Marketo’s ...

Adobe said Thursday it has agreed to acquire the B2B marketing platform Marketo for $4.75 billion. It’s the biggest deal in Adobe’s history. And the cloud technology giant may be shelling out so much ...

Can technology finally help bridge the gulf that traditionally divides marketing and sales? The mood at Marketo's Marketing Nation Summit, which opened yesterday in San Francisco, suggests that those ...

Marketo is offering a new service called LaunchPoint, which is meant to serve the “marketing nation,” a term Marketo coined to describe an ecosystem of technology partners and professional service ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More What can marketers learn from Marketo‘s data? That’s the key question the ...

Learn how to better focus your long-term technology investments with Forrester’s complimentary guide to the top 11 emerging technologies for marketers. I am still catching my breath. Adobe has agreed ...

Vista Equity Partners bought Marketo for $1.8 billion in 2016, taking it off the Nasdaq after an initial public offering three years earlier. Marketo's customers include Eventbrite, GE and Kaiser ...

(Reuters) - Adobe Systems Inc <ADBE.O> on Thursday agreed to buy Marketo Inc for $4.75 billion from private equity firm Vista Equity Partners Management, adding heft to its cloud-based digital ...